As advertisers begin planning for 2027, media sales professionals may be asking the wrong questions. In her latest “Ad Sales Life” op-ed column, Shannon Kinney explains why conversations shouldn’t begin with advertising budgets, but with clients’ larger business objectives — and how getting into the room earlier can transform a salesperson from vendor to trusted adviser.
Following the money behind federal political appointees can require digging through thousands of documents scattered across government agencies. ProPublica has done much of that legwork for journalists. In this E&P Quick Read, E&P’s Editor-in-Chief Gretchen A. Peck reveals how ProPublica’s “Trump Team Financials” project combines data, technology and accountability journalism.
Fresnoland has grown from an experiment in public-service journalism into a nine-person nonprofit newsroom producing ambitious accountability reporting for California’s Central Valley. But proving the value of the journalism is only part of the challenge, building a sustainable business to support is another. In this E&P exclusive “News Media Profile,” Taayoo Murray explores how Fresnoland is growing its audience, diversifying revenue and remaining steadfastly focused on the community it serves.
Temple University’s student journalists aren’t merely practicing how to produce a newscast — they’re doing the real thing, complete with breaking news, live reporting and the pressure to get the story right. In this E&P Quick Reads exclusive, Bob Miller goes beyond the scenes of “Temple Update,” whose student team recently earned the program’s first Student Edward R. Murrow Award for the “Excellence in Video Newscast” category.
What if local newsrooms could expand their coverage and reach simply by sharing more of their journalism with one another? In this E&P Quick Reads exclusive, Alyssa Choiniere introduces readers to Plucky Wire, a free collaborative newswire connecting more than 400 newsrooms and helping publishers find, share and amplify local reporting from around the country.
What can open-door newsroom policies teach us about a healthy democracy? In his latest “Democracy Desk” op-ed column, Stuart N. Brotman reflects on Gloria Steinem’s philosophy of the editorial meeting — freewheeling, inclusive and open to unexpected voices — and considers what it can teach us about listening, challenging our assumptions and making room for different points of view in civic life.
As data centers spread across the country, communities are asking urgent questions about water, power, land use, tax incentives and public benefit — and local journalists are being called on to find the answers. In this E&P exclusive, reporter Tandy Lau explores what it’s like for reporters on the front lines of the data-center boom — how they’ve mastered an emerging beat, navigated public concerns and uncovered the local consequences of Big Tech’s far-reaching expansion.
As AI-generated cartoons and columns make their way onto opinion pages, newsrooms face increasingly urgent questions about standards, transparency and trust. In his latest “News Media Today” op-ed column, E&P’s Rob Tornoe examines some recent controversies over AI-generated content and argues that publishers need clear rules for how — and where — the technology is used.
With the 2026 midterms fast approaching, newsrooms are preparing for an election shaped by national politics, questions about election security and voters hungry for trustworthy information. For E&P’s October cover story, Editor-in-Chief Gretchen A. Peck spoke with reporters and editors at Votebeat, The Associated Press, The Daily Beast and The Salt Lake Tribune about how they’re planning coverage before, during and after Election Day.
What can a self-driving car teach news publishers about AI? Quite a lot, according to Guy Tasaka. In his September E&P “Tasaka’s Tech Talk” op-ed, he argues that publishers should stop framing AI primarily as a way to cut costs and instead demonstrate how it delivers measurable benefits to readers and advertisers. Drawing lessons from Waymo’s safety record, Tasaka offers a roadmap for making AI not just more useful, but more worthy of audience trust.
Change may be inevitable, but constant disruption doesn’t necessarily make an organization better. In his September “The Corner Office” op-ed column, Doug Phares contends that effective leaders know when change is necessary and when stability is the better strategy. He explores how leaders can guide their teams through uncertainty, minimize needless disruption and provide a steady hand when change arrives without warning.
What happens when high school students are asked to tackle declining media literacy and trust in news? They come up with solutions. In this month’s “Shoptalk” op-ed, journalist Linda Carpio Shapley recounts a Problem-Based Learning experiment that challenged 9th graders to think critically about journalism and to devise creative ways to help people identify trustworthy information. Their ideas also offer newsrooms a compelling reason to engage young people in conversations about the future of news.