How newsrooms track the diversity of their sources can lead to tradeoffs in time spent, information collected

In recent years, growing numbers of news organizations in the U.S. have begun to systematically track the demographics or other characteristics of the sources they cover and experts they quote. Variously referred to as “source audits” or “source diversity tracking,” such efforts are often described as part of a larger strategy around addressing persistent inequalities, underrepresentation and misrepresentation in news.

The thinking is that collecting better metrics about sourcing will lead to more inclusive and more accurate journalism. 

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