Apple peels ads: Publishers are alarmed by blocking feature

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UK newspapers warn Apple against 'web eraser' feature’s threat to journalism — from Competition Policy International

Apple was not exactly popular with email marketers when it unilaterally imposed its Mail Privacy Protection in 2021. Some said this removed the open rate as an email metric.

The email business has survived. But Apple is set to perform another act that can be seen as hostile to business: a web eraser tool that will block advertising, Financial Times reports. 

This tool would put “the financial sustainability of journalism at risk,” a British newspaper group has warned, FT continues.  

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