Why Publishers are Backing the Sequel to ‘Do Not Track’

Posted Friday, October 9, 2020 12:32 pm

Lara O'Reilly | Digiday

The New York Times, Washington Post and Financial Times earlier this week announced their backing of a new proposal that seeks to give consumers a simpler way to prevent their data being shared carte blanche between the websites they visit and other third-party companies.

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Why Publishers are Backing the Sequel to ‘Do Not Track’

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