The New York Times Is Growing Digital Revenue By Thinking Like a Retailer
Posted: 3/21/2013 | By: Patrick Smith | The Media Briefing
There is light and shade in a successful paid content business model. It's not as simple as turning on the
paywall and counting the cash - the New York Times' hybrid model is
constantly evolving, based on science and market evidence. With 640,000
digital subscriptions, it's doing something right.