Video ads are coming to LinkedIn. The professional-focused social networking site today announced that its LinkedIn Ads platform is now capable of delivering 300x250 video ad units for advertisers.

The new video ads will have the same potential reach -175 million current LinkedIn members - as the text and image-based ads that were already available to advertisers on LinkedIn's self-serve ad platform. The video ads will compete for clicks and impressions on the site just like traditional text and image ad formats, the company added.

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