“We are always looking for new ways to engage our readers, especially on mobile devices. As Socialcam’s first official news partner, The Washington Post will have an opportunity to create a truly social video experience around a dynamic event,” said Cory Haik, Executive Producer for News Innovation and Strategic Projects at The Washington Post.
Socialcam first launched in March 2011 and since then has quickly grown to over 16 million mobile downloads. The Socialcam API was built to allow partners the ability to build custom video experiences with millions of public videos taken with the Socialcam app.
"The Socialcam team is thrilled that that The Washington Post will be our first official API partner, and the 2012 Summer Olympics is the perfect showcase for this new partnership," said Michael Seibel, CEO of Socialcam.
London Eyes will launch mid-July and will continue throughout the end of the Summer Olympic Games. In addition to this special feature, The Post’s 2012 Summer Olympics coverage will include stats pages with live results and live blog updates by Washington Post reporters and columnists during events.
To learn more about The Post’s partnership with Socialcam, visit http://www.washingtonpost.com/wp-srv/sports/olympics/london-eyes/