“The Mega Conference organizers came to us and asked if we could create the app, and do so quickly,” noted Deb Dreyfuss-Tuchman, Executive Vice President of Sales at Adpay. “The app provides the full conference schedule with daily events and speakers, a dining guide of New Orleans, conference location weather information from Weather Central®, and video and image upload capability so attendees can see footage of the conference in progress. The highlight of the app is an imbedded Mega Conference social networking channel for Twitter, so users can tweet during the conference.”
Adpay, a Bronze Sponsor of the conference, also supported conference planners by training them on the app and enabling RSS feed creation templates from the Mega Conference website. Working closely with the Inergize Digital Client Services team, they created and submitted iOS, HTML5 and Android versions of the app in a record three business days.
“We approached the News Synergy™ team with an incredibly tight deadline to create the Mega-Conference mobile app, that we thought would be difficult to meet,” said Patty Slusher, Director of Membership and Programming at Inland Press Association. “The News Synergy team stepped in and guided us through the process with calmness, precision—and fast-paced efficiency. The result is an app we believe people at the Mega-Conference, and those monitoring it from afar, will find both useful and easy to use.”
“Our News Synergy platform is known for continuous innovation, branding and local control,” stated Jason Gould, Senior Vice President and General Manager at Inergize Digital. “The Mega Conference app incorporates social media, is officially branded, and we were able to ensure in a short amount of time, that both the Apple and Android versions would go live in time for the conference.”
About Inergize Digital
Inergize Digital is the leader in fully integrated digital management solutions that generate revenue for media companies on-air, online and on mobile devices. For more than a decade, Inergize Digital has done more for media companies by building their brands, generating revenue and positioning client websites and mobile apps as the leading sources of local information.
The Inergize Web CMS laid the foundation for some of the most popular media websites; the Seek it Local® multiplatform revenue solution was the industry’s first to integrate online, on-air and mobile revenue; and Inergize Mobile™ includes a tier one SMS platform and the industry’s leading News Synergy and News Synergy Deals™ mobile apps.
Small, medium and large media companies turn to Inergize Digital to do more for their businesses, including Nexstar Communications, Catamount Broadcasting Group, Fisher Communications, LIN Media, Schurz Communications, Cox Media, Sinclair Broadcast Group, Young Broadcasting and more.
For more information, please visit www.inergizedigital.com or call (952) 460-7600.
Adpay, Inc. is a leading provider of online solutions to the media industry. Adpay’s patented technologies deliver web and mobile solutions that unify print and online classifieds into a single, dynamic transactional classified marketplace. The Adpay Classified Network is the media industry’s largest and fastest growing classified network. Adpay customers include many of the nation’s largest media groups including: Dow Jones Local Media Group, Gannett Co. Inc., and Sun-Times Media Group. For more information, go to www.adpay.com.