Larry Kramer is not opposed to following the lead of the New York Times and others by constructing a paywall around USA Today's website, he just doesn't think the national newspaper has done enough to differentiate itself from the digital herd.

"I don't want to charge for USA Today right now," Kramer said Wednesday at Business Insider's Ignition conference in New York City. "I don't think it's the right thing today to do."

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